Students learn to recognize gender stereotypes, how they are constructed, how they are related to discrimination and how they are presented in different media and contexts. They develop critical thinking skills considering materials of pop culture.
Students explore the concepts of gender and advertising as well as gender representations in advertisements.
Through a comparison between 90s and contemporary commercials, students will investigate the evolution of gender stereotypes in popular culture…
Because it must attract attention and convey a message in a few words, advertising uses and sometimes abuses denigrating stereotypes. Look around you !
Learning scenario not available yet